Comments on: Using Google to reveal what matters to us most http://bdecastella.com/2010/01/using-google-to-reveal-what-matters-to-us-most/ Advertising and the real world Tue, 27 Apr 2010 19:27:55 +0000 hourly 1 https://wordpress.org/?v=3.8.41 By: Ben de Castella http://bdecastella.com/2010/01/using-google-to-reveal-what-matters-to-us-most/comment-page-1/#comment-162 Wed, 20 Jan 2010 00:11:29 +0000 http://nextlevelideas.com/?p=738#comment-162 Good article, thanks Rob.

Interesting that according to Google, ‘synonyms affect 70 percent of user searches across the more than 100 languages Google supports’. The challenge of ascertaining correct meaning has even spawned a print campaign for the Financial Times based around ambiguous search terms such as ‘record fall’. Fittingly, I can’t seem to find the creative through search however…

]]> By: Rob Morris http://bdecastella.com/2010/01/using-google-to-reveal-what-matters-to-us-most/comment-page-1/#comment-161 Tue, 19 Jan 2010 23:30:00 +0000 http://nextlevelideas.com/?p=738#comment-161 What I find really interesting is these autocompletes tend to affect what people ultimately search as much as they reflect it.

As a side note: I read and interesting article today on how Google search are tackling synonyms: http://googleblog.blogspot.com/2010/01/helping-computers-understand-language.html

]]> By: jimmy http://bdecastella.com/2010/01/using-google-to-reveal-what-matters-to-us-most/comment-page-1/#comment-160 Tue, 19 Jan 2010 11:08:54 +0000 http://nextlevelideas.com/?p=738#comment-160 There are lots of far more funny examples, from the Guardian:
http://www.telegraph.co.uk/technology/google/6161567/The-20-funniest-suggestions-from-Google-Suggest.html

Bored Panda:
http://www.boredpanda.com/50-strange-and-funny-google-suggestions/

To a full blog:
http://googlelolz.com/

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